Greenville Federal Credit Union wins national award for financial education programs.

by Catherine James, SVP Marketing and Brand Strategy

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Credit union earns highest honors from the Credit Union National Association (CUNA) for local financial literacy efforts.

Greenville Federal Credit Union is honored to be included among a select group of national award recipients for the CUNA Alphonse Desjardins Awards. The credit union was recognized by CUNA as the second-place recipient of the Alphonse Desjardins Adult Financial Education Award in the $250 million to $1 billion in assets category for its “Empowering Women with Financial Literacy” programming. 

The Desjardins Award recognizes leadership within the credit union movement on behalf of financial literacy for members and nonmembers of all ages. The award, named after credit union pioneer Alphonse Desjardins, emphasizes the movement's longtime commitment to financial education.

Greenville Federal Credit Union received the award for designing and delivering year-long financial wellness workshops in partnership with three area non-profit organizations serving minority and marginalized groups - Nicholtown Child and Family Collaborative, YouthBASE, and Jasmine Road. The workshops were specifically tailored to women and families, and offered in Spanish. Topics included budgeting, banking, credit scores and loans, managing debt, home buying, and planning for the future.

“This recognition affirms our commitment to providing meaning financial education to all groups within our community,” said credit union president and CEO, Paul Hughes. “Stepping up to offer financial resources and tools for marginalized and underserved groups is exactly why we exist, and we are honored to be recognized for our efforts at this level.” 

Prior to earning national recognition, Greenville Federal Credit Union received first place in the state-level Carolinas Credit Union League award competition. All national award winners will be honored at the upcoming CUNA Governmental Affairs Conference in Washington, DC in March 2024.

For more information about the CUNA Awards, please visit (external link): https://www.cuna.org/about/awards.html

For more information about the state-level awards, please visit (external link): https://www.carolinasleague.org/news/652148/Carolinas-Foundation-announces-2023-state-level-CUNA-Awards-winners-.htm